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Attracting & Selling: Defining Your Buyer & Their Journey

For early-stage founders and anyone who wants to learn about what it takes to commercialize advanced technology startups.

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Money and Marketing

Wondering how much you should spend on your marketing budget? Even a small budget can make a big impact with consistency and creativity!

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PR & Content Strategy 101: A Foundation for Your Business Communications

Laura Cowan of Ann Arbor’s Cronicle Press Tech News discusses developing a content strategy for your company’s business communications.

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Media Training 101

Learn how to put your best brand forward with compelling messaging, punchy soundbites, and more with media training 101.

Become a Spark Client

The first step towards SPARK entrepreneurial services is filling out a client intake application.