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When your audience goes to Google to solve a pressing problem, how do you appease the algorithm to show up at the top of their search results? We’ll cover foundational approaches to SEO, as well as explore how to ensure that you reward your audience with real value if they do click through to your site.


Join us at SPARK Central at 11:45 to get checked in and grab some lunch on us before the program begins at noon, or join us virtually at noon, whichever works best for you!

About the Presenter:

This SPARK.ed is hosted by Ann Arbor SPARK and led by Jamie Frech, Senior Vice President of Strategy at BAM Strategy. Jamie has spent more than 20 years solving complex digital marketing problems for clients and generating results in record time. She has actively consulted for clients such as: Orbitz, Alaska Airlines, the NBA, Key Bank, and Kohl’s.