Official Event
Getting the market to understand your message is essential to entrepreneurial success. Many entrepreneurs struggle because they want to talk about themselves and their product.
Great messaging is about:
- The problems you solve
- What it will take to solve those problems
- Your value proposition
- Your defensible differentiation
- The decision criteria that favors you
- What constitutes an ideal customer for you
- Preparing for known objections you are likely to receive
If you are an entrepreneur struggling with your market messaging, this is the session for you!
Unable to attend the live session?
Register anyway and we’ll send you a copy of the recording following the live event!
Subscribe to our events newsletter
Don’t miss an opportunity to connect with Ann Arbor SPARK and the region’s innovative business leaders — from job fairs and workshops to unique networking events.