Official Event
You’ve built a great product. So why aren’t the leads coming in the way you expected?
Lead generation is one of the biggest challenges facing new entrepreneurs, and the problem isn’t always what you think. From unclear messaging and targeting the wrong audience to ineffective outreach and gaps in your sales process, there are many factors that can prevent a great product from generating consistent interest.
In this session, we’ll break down the lead-generation process and explore the most common reasons entrepreneurs struggle to attract qualified prospects. You’ll gain a better understanding of what may be holding your lead generation back and what you can do to improve it.
If you’re building a business and wondering where your next customers will come from, this session is for you.
About the Presenter:
This SPARK.ed is hosted by Ann Arbor SPARK and led by Ted Dacko, a serial entrepreneur with decades of experience in B2B companies, engaging customers, and leading teams.
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