Commercialization plans can be a key differentiator in the SBIR/STTR programs, so it is important to know what the agencies are looking for and how to go about developing a good plan. This session will review the requirements and guide you through where to start, what to include, and how to show your best self.
- Agency expectations for commercialization plans in your Phase I & II projects
- Where to find cost-effective market research
- What to include in your financial plan and revenue stream
- What quality “support and commitment letters” are and more!
$25, $15 for Michigan-based companies